Anthropomorphic figures in advertising go way back. We are biologically programmed to respond to human representation in all things and advertisers know that people are more likely to purchase something that they can emotionally connect to.
Drive-in, Conn.
Laundromat, Brooklyn
Rastaman Taco, Chelsea
Barber Shop, Bushwick
Papi is in Queens
Kleen Machine Laundromat, Brooklyn
all photos ©Ken Brown